Depending on your objectives, roadshows are a low-cost, high-impact alternative to exhibitions or trade shows because you have your audience all to yourself. At Apex Events, many of our customers recognize the significance of the visibility provided by trade shows and combine their roadshows with the top events in their respective industries.

A good roadshow should have several essential elements. These include:

• A clear and solid prospect: state a clear and solid investment prospect and explain why.
  
  
• Effective communication: Effectively communicate the company’s business model, profitability, growth potential, and other important aspects.
  
  
• Attention to detail: Display great attention to detail, from planning the presentation to running the roadshow itself.

Don’ts of roadshows include:

• Don’t oversell.
• Don’t dismiss feedback.
• Don’t overlook the details.

Roadshows are a great way to get the message across in a hands-on, engaging way, and reach people you might not otherwise reach. Roadshows are typically half-day events that bring together customers, potential customers and colleagues for thought leadership, merchandise showcases and networking.

Ways to Assess the Success of Your Event include:

• Number of tickets sold and number of attendees.
• Post-event surveys
• Social media engagement
• Revenue generated.
• Customer satisfaction Surveys.
• Sales after the event.

We assist you throughout the entire process, from conceptualizing and building your mobile unit to event logistics and operations, including time-critical relocation and deployment. Get to us here with your queries, and we will respond as soon as possible!